I know I’ve gone over basic on page SEO before in my free eBook, but I thought I should get a new guide up on the blog here. I wanted to go over what’s still working well for me and my students at the end of 2013.
The point is, I’m not doing anything differently than before… I’ve just toned down my keyword density even further.
When you have good on page SEO in place, the links you send to your websites will make you rank well. That’s a given.
Fortunately for you, on page SEO is EASY!
Simply follow my simple guide below and you’ll rank. Target the low competition long tail terms, and you’ll nail it. Of course, you’ll need to send a good dose of themed links for good impact.
I’ve mentioned in the past about how on page SEO is over rated. My opinion has changed somewhat. Stuff I’m putting up is ranking easier, faster… Even web 2.0 properties seem to be just killing it right now (more on that later). The more SEO is promoted as being dead and so on, the easier the game gets for affiliates who know what to do to rank and make passive profits.
If you’re using WordPress, we still use the “all in one seo plugin” It’s often updated and will do exactly what you need.
First, optimize your title tag.
Choose your main money keyword and place it in the title tag.
Here’s an example…
If your keyword is on “cb1-weight gainer” – you’d put in something like this:
“Discover how to gain weight naturally using cb1-weight gainer”
Put in your description and optimize it.
Next, you’ll type in a description telling the visitors and the search engines what your webpage is about.
Here’s an example:
“If you’re tired of drinking gallons of milk and eating like a bear… And, if you’re still not getting big like one… then you might want to check out CB-1 Weight Gainer, it’s helped tons of…”
It’s often argued that that the keyword should be at the start of the description, but that’s actually rubbish. I’ve ranked hundreds of pages by keeping it natural. Remember, we’re attracting buyers with our methods. We want to serve that potential buyer.
Why write gibberish?
They need to be directed in to buying the product. Write as though it’s you searching for that product. Always put yourself in the buyer’s frame of mind with everything you do!
That being said, I still feel it’s important to at least get the main keyword in your description. It helps tell the search engine what your page is about – it shows them more relevancy for whatever is being typed in – it all helps.
Keyword tags next.
Here, simply enter in your main keyword and a few related long tail keywords – that’s it.
Make sure to get your main keyword in h1 tags and your secondary keywords in the h2 tags if possible. This tells Google “Hey Robot/Spider! The focus of this page is on cb1-weight gainer, got it!”
Place the Keyword you are targeting in your Content with a 1% Density, no more…
I’ve found that I always rank well when the keyword is in the first sentence of my content. This shows Google what the content is going to be mainly about.
Put your keyword in the last sentence of your content as well.
If you only have a small article, I wouldn’t pay attention to any keyword density rule. Less and natural is actually better now.
The best approach is to use your keyword twice in an article, I wouldn’t go much more than that. If your article is over 1000 words, then maybe put it in again.
Use this tool I’ve used in the past to check your keyword density http://www.webconfs.com/keyword-density-checker.php/
Like I say, I don’t worry about this at all now. I just keep it natural and put the keyword in twice, or 3 times at the most (depending on the size of the article).
Optimize Your Images.
If you don’t know already, every image on your site has a title and an alt tag… Make sure to get your keyword in these two spots. Vary it up if you have multiple keywords…
I am seeing much better results lately when I link to 2 big authorities in the niche (not competition).
If you can, find at least two pr 7+ sites related to your niche and link to them. This will make your site much more trust worthy in Google’s new programs eyes.
Finally, the technical part…
Your websites Site Map.
Download, upload, and then activate the Google XML Sitemaps tool for WordPress. Follow the directions to submit a sitemap to Google. It’s really easy.
If you are not using a WordPress site, go to a online sitemap creation tool and simply create a sitemap, then submit it in Google webmaster tools.
If you are not sure how to do this, Google some videos – “how to submit my sitemap to Google” and so on…
That’s it folks! Your page is now optimized for ranking success!